Our founding
Founders Alexander Henn and Philip Magoulas turn their idea into a business for the German market.

We're a partner to people who have the guts to start their own business. We help them save valuable time, boost the success of their business, and make their customers happier.
"It's been a bumpy road..." Sure we've stumbled a time or two along our startup adventure. That makes us even prouder of the milestones we've achieved together as a team. We look forward to reaching even more of them!
Our founding
Founders Alexander Henn and Philip Magoulas turn their idea into a business for the German market.
CRM tool release
Product growth. Along with booking appointments online, Shore now lets businesses handle their customer and employee administration. Marketing features are also released.
2000 customers
Word gets around the German market fast about our great digitalization solutions. Shore breaks the 2000-customer mark.
Udo Walz
Berlin celebrity stylist Udo Walz goes digital, using our Shore software in his salons.
8000 customers
Our growth continues. L’Oréal becomes a Shore business partner with its professional salons. Shore takes the Swiss market by storm together with the company localsearch. An additional 6000 customers have come to Shore since 2015.
Klier und Jimdo
Jimdo becomes a Shore business partner, using Shore software as a cornerstone for its web design. Klier, Europe's largest chain of hair salons, partners with us to digitalize its more than 1350 locations.
Shore POS
Shore takes things up a notch, taking over the POS system specialists Inventorum - Shore POS (including its app) are born, with a new location in Berlin.
Community
We kick off our "refer-a-friend" program, and it's a hit! We achieve the 10,000-customer mark by the end of the year.
Shore Pay
With Stripe and DATEV as our newest partners, we take the next step with the introduction of Shore Pay, our fully-integrated, mobile card reader.
Our founding
Founders Alexander Henn and Philip Magoulas turn their idea into a business for the German market.
CRM tool release
Product growth. Along with booking appointments online, Shore now lets businesses handle their customer and employee administration. Marketing features are also released.
2000 customers
Word gets around the German market fast about our great digitalization solutions. Shore breaks the 2000-customer mark.
Udo Walz
Berlin celebrity stylist Udo Walz goes digital, using our Shore software in his salons.
8000 customers
Our growth continues. L’Oréal becomes a Shore business partner with its professional salons. Shore takes the Swiss market by storm together with the company localsearch. An additional 6000 customers have come to Shore since 2015.
Klier und Jimdo
Jimdo becomes a Shore business partner, using Shore software as a cornerstone for its web design. Klier, Europe's largest chain of hair salons, partners with us to digitalize its more than 1350 locations.
Shore POS
Shore takes things up a notch, taking over the POS system specialists Inventorum - Shore POS (including its app) are born, with a new location in Berlin.
Community
We kick off our "refer-a-friend" program, and it's a hit! We achieve the 10,000-customer mark by the end of the year.
Shore Pay
With Stripe and DATEV as our newest partners, we take the next step with the introduction of Shore Pay, our fully-integrated, mobile card reader.
Our founding
Founders Alexander Henn and Philip Magoulas turn their idea into a business for the German market.
CRM tool release
Product growth. Along with booking appointments online, Shore now lets businesses handle their customer and employee administration. Marketing features are also released.
2000 customers
Word gets around the German market fast about our great digitalization solutions. Shore breaks the 2000-customer mark.
Udo Walz
Berlin celebrity stylist Udo Walz goes digital, using our Shore software in his salons.
8000 customers
Our growth continues. L’Oréal becomes a Shore business partner with its professional salons. Shore takes the Swiss market by storm together with the company localsearch. An additional 6000 customers have come to Shore since 2015.
Klier und Jimdo
Jimdo becomes a Shore business partner, using Shore software as a cornerstone for its web design. Klier, Europe's largest chain of hair salons, partners with us to digitalize its more than 1350 locations.
Shore POS
Shore takes things up a notch, taking over the POS system specialists Inventorum - Shore POS (including its app) are born, with a new location in Berlin.
Community
We kick off our "refer-a-friend" program, and it's a hit! We achieve the 10,000-customer mark by the end of the year.
Shore Pay
With Stripe and DATEV as our newest partners, we take the next step with the introduction of Shore Pay, our fully-integrated, mobile card reader.
Top-notch data privacy standards and SSL encryption protect your information from unauthorized access.
Our servers and databases are ISO certified and housed in Germany.
Daily backup of data and redundant storage at different sites.